Is SEO Worth Doing For Websites?

Why Do I Need to Spend My Hard Earned Money on Search Engine Optimization?
By Ted Georgakis

If you still use the excuse that the economy is responsible for your business slowing down then you're probably using business practices that are out dated or services that just take your money and give nothing in return.

Having a digital presence now is a must! For the first time in decades the way your business is found has changed, people don't look for you in the phone book anymore, they are looking for you and what your selling on the Internet and their smart phones.

Believe it or not, some of those people are searching for what your selling and if your not showing up for their searches then your losing customers and money. Many people still don't understand this and think that just putting up a good website in the hopes of riches is enough and well, that really doesn't happen.

When you took the 1st step and put your website up you did that since you wanted to make money from it. That didn't happen because you either didn't know or it was so long ago that it didn't matter that just having a good website wasn't enough. If you haven't optimized your website it's as hard to find as a certain drop of water in the ocean. Nobody knows how to get to your website unless you tell them the name of the site.

There are things you need to do behind the pages of your site (the changes are mostly unseen and that is why it's so hard to comprehend why you need them) and off your website that can help you do your original dream of making money from your site. It's the 2nd step in a process and unless you optimize your site your competitors are going to put you out of business.

It's important to get an expert at this point since this is the foundation of your website digitally for whatever follows. You don't need a website designer what you need is someone who specializes in search engine optimization. These people know different techniques and strategies the search engines require for you to show up in local search results for what your selling. If you ask your web designer they'll tell you they can do it but they'll just outsource it to a search engine optimization expert and it'll cost you more, better to go direct.

You may not see what they do but you'll see their results in more people seeing your site, more people seeing what you have to offer. If business is a matter of numbers doesn't it make sense to get an expert to optimize your site and show up when people are searching locally for what your selling.

Ted Georgakis

2nd World Marketing " The Digital World "

SEO (search engine optimization), long story short,is breathing life into your website by getting you more visibility. More people calling, more people checking your business, more people seeing what you offer, more customers. If business is a matter of numbers then,doesn't it make sense to get more targeted traffic (that's traffic actively looking for what your selling).

At http://2ndworldmarketing.com is where we do search engine optimization Hilo in beautiful Hawaii on the big Island.Times have changed, it used to be that just putting an ad in the phone book was enough, now you need to show up in local search results since real people look locally for you and what your selling on their computers or their smart phones. It's a huge marketplace and if you don't go after it your competitors will.

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