WordPress Plugins That Help To Boost Web Traffic
WordPress Plugins That Help To Boost Web Traffic
By Darren W Chow
What do plugins do for a website, and how can they be used to boost traffic and, in turn, make the site more profitable? The first thing that you should be doing if you are an aspiring or established web entrepreneur is establish a WordPress site. These are the new standard for web pages. They are attractive, they are easy to operate, and, most importantly, they are easy to customize in the establishment of your brand. From there, you can start adding features with the simple click of a button that enhance the quality of the site and keep the number of unique visitors on the rise. Why should you consider getting plugins for your site, and which ones should you focus mostly on, since the field is so diverse? The answers lie in the kind of business that your site is in.
1) What are you about?
By answering this question, you establish a good idea of what your customers are like. When you grow to know the behavioral patterns of your customers on an intimate level, you put yourself in the position of understanding how best to reach them. Plugins can give you the ability to make your content more accessible to readers. Through them you can add flash for video presentations. You can give them options for mobile devices. You can help them to easily share and redistribute your content through social media networks. You can enable them to follow you on Twitter, Facebook, Google Plus and other outlets all with the click of a button. You can also help them to build a sense of community on your site.
2) What do they want?
The next thing that you should be considering is what your audience doesn't want. Some plugins can actually take away from the power of your site. All things, in other words, are not for all people. If your audience is primarily textual in their preferences, you won't want to add plugins that take away or detract from this feature of the site. By understanding what the people, who grant your site success want, you are in a better position to give them what they want.
3) Does it affect usability?
Usability is vital to the ongoing success of your site. If your customers are primarily of the smartphone variety, then you will want to make sure you can find a plugin that maximizes the user experience on mobile devices. How your site is presented is almost as important as what you have to say, and it will only get more important as the digital age progresses.
With WordPress plugins, you can give your audience the experience they want, and that will continue to boost traffic for the life of the site.
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