How To Choose The Correct Online Business

Choosing the Right Online Business for You
By Dawn Marchant

This article is for you if you want to start your own business online but are not sure what form your business should take. Obviously one of the reasons you want to start a business online is to make extra income or maybe even with the hope of being able to make a full-time income so that you could quit your job. In addition at some level you are looking for a more fulfilling and rewarding way to make an income too. So it is important that you find a way of generating income online that fits you, your personality, your values and your strengths and passions or else you will really just be swapping one job for another.

In order to choose the right online business for you, you first need to understand more clearly and precisely what it is that you want to get from and achieve with your business. I suggest that you take the time to sit down and consider what you want and don't want from your ideal business. For example, maybe one of your key criteria is that you want more time to spend with your family and friends and pursuing your interests and so you need to find a way to generate income without working long hours (at least not in the long run) and which will also allow you to be flexible about when and where you work. I'm guessing this may well be the main reason you are considering starting a business online as opposed to any other type of business. So go ahead and sit down and imagine your ideal working situation and write down and prioritize all the criteria, identifying what is essential and what is just desirable. This will then provide you with a valuable measuring stick for evaluating any business ideas you come up with.

Having done this I suggest you now move on to looking at your strengths and passions and generate a shortlist of possible business ideas. A successful business idea will meet the following 3 criteria. First it must help people to solve a challenge that causes them "pain" in their lives currently. Second it must be a challenge that is reasonably common (so that there is a big enough market for your products and services) and they must be willing to pay for a solution. Third you must be able to easily and cheaply get your message to this market.

By the way do you want more information about choosing the right business for you and what it takes to run a successful business?

If so, sign up for my email series and download my brand new free eBook, "Can I run my own business? And do I really want to?" HERE.

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